Tag: Social Media

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Need A Voice Over Video Demo?

I’ve written several times about creating voice over video demos. Personally, I think they’re a fantastic marketing tool. One that shouldn’t be ignored.

Wouldn’t you love a tool that you, your friends, family and clients could easily share on YouTube, Facebook, Twitter, LinkedIn, Pinterest and every other social networking site on the web? You can do it video a video demo!

A Few Facts

  • YouTube is the second largest search engine.
  • Over 6 billion hours of video are watched each month!
  • More than 1 billion unique users visit YouTube each month.
  • YouTube reaches more US adults ages 18-34 than any cable network.
  • YouTube is available on hundreds of millions of devices.

Don’t Miss Out

request-a-quoteThe numbers don’t lie. If you’re not creating video demos to market your voice over business, you’re missing out. Hundreds, maybe thousands of potential clients that could be hearing your voice won’t be.

If you’re not creating #voiceover video demos, you’re missing a massive audience. Click to Tweet

I speak out about the benefits of video demos because I’ve experienced the benefits of video demos.

Voice Over Video Demo Production

If you’d like to open your business up to this massive audience, but don’t have the software or time to create a video demo (or demos) for yourself, let me help you!

Get started with your first voice over video demo from as low as $200.

Request a quote at http://msvo.me/demoVID.

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Improve Your Google+ Profile In 30 Seconds

Google+ is quickly becoming my favourite social network. It’s proving to be far superior to Facebook in a number of ways, in my opinion. Given the connection to Google, it goes without saying that participating comes with SEO benefits as well.

Although the network has been around for a while, it’s only been fairly recently that it’s really started to gain popularity. Each day I see new people jumping on board. If you’re one of those people there’s one very important step you need to take to improve your profile.

What Do You Do?marc-scott-google-plus

When you hover over a name in Google+ a pop up, for lack of a better term, appears. For all intents and purposes, this is the equivalent of your Google+ business card.

What does yours say?

Surprisingly, most, especially for newcomers, say absolutely nothing! And that means you’re missing out.

If people don’t know who you are or what you do, odds are they’re not going to Circle you. Miss out on being added to Circles and you have just missed out on expanding your network!

How To Add Your Job Title

When people hover over your name you’re going to want it to have your job title. This would be your keyword of choice. Voice Actor, Voice Artist, Voice Talent, Voice Over. Whatever it is that you use in your branding, you’re going to want it to say that.

You do NOT want your card to appear blank.

Improve your Google+ profile in 30 seconds! Click to Tweet

  1. Go to your profile page.
  2. Click “About”.
  3. On the right side you’ll see the heading “Story”. Scroll down. Click “Edit”.
  4. In the “Tagline” box add a description and include your keyword.

With this one simple profile update, which will take you about 30 seconds to do, you’ll find yourself a lot more easily discoverable and it won’t be long before your network starts to grow!

FOR COMMENT: Are you using Google+ for your voice over business?

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How To Use Pinterest For Your Voice Over Business

Have you ever questioned whether you’re a voice actor or a social media manger? I know sometimes it can probably feel like the latter. After all, with so many different social networks out there, and with the benefits of maintaining a presence on them, it can become quite time consuming!

The standard networks most voice talents seem to use are Facebook, Twitter, LinkedIn and Google+. Let me ask you, have you ever considered using Pinterest?

More Than Just Recipes

marc-scott-explainer-pinterestI’ll admit that I avoided Pinterest for years. In fact, I felt fortunate that it was an “unnecessary” social network for me. It meant it was one less website demanding my time!

As far as I could tell, it was a great place to share recipes, craft ideas, fashion photos and ideas for hairstyles. Beyond that, there was seemingly no benefit to me as a voice actor.

Turns out, it’s more than just recipes!

How To Use Pinterest For Your Voice Over Business

I’ve only been on Pinterest for a month or two. However, I’ve already got a few different boards set up. A few of them, I believe, will be of great benefit to my voice over business!

I have a board set up for my demos – Follow It

I have a board for my Explainer Videos – Follow It

I have a board for my other voice work – Follow It

I have a board for voice over “stuff” – Follow It

One Benefit Of Pinterest

One of the great things about Pinterest is that it gives me a place to collect all my content in one place.

I specialize in voice over work for animated explainer videos. If a client asks to hear samples of my work, I can send them to my Pinterest board and many of my projects are there! Easy.

If you specialize in a few different niche areas, you could set up a board for each one.

Is It Time Consuming?

No.

Adding samples of your voice over work to Pinterest is as simple as copying links from YouTube, Vimeo, Soundcloud or wherever else your content is posted.

It might take a little time to set up your boards initially. However, once they’re done, it’s a few minutes here and there each time you want to add something new.

Unlike other social networks, you don’t need to be on Pinterest daily to make it useful and enjoy the benefits.

If you’d like to check out my Pinterest account to get some ideas visit pinterest.com/MarcScottVO

Happy pinning!

For Comment: Do you use Pinterest? Why or why not?

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The Secret To Booking Voice Over Work Via Social Media

There’s a been a lot of talk lately about the value of social media when it comes to booking voice over work. A lot of people who are much wiser than me have shared their thoughts on the subject.

Is There Value In Social Media

social-media-likeQuestions such as, “Can you book work via social media?”,  “Can you measure the ROI of social media?”, and “Which social networking platforms offer the most value?” have all been explored.

While I don’t consider myself to be an expert on the subject of social media / social networking, I can say that I’ve booked voice over work directly via Twitter, Facebook, Google+ and LinkedIn.

So for those of you that are tweeting and updating and “plus oneing” away, wondering if it’s all for nothing, or if one day it will lead to work, I’m going to let you in on one of the secrets to my success.

The Secret To Booking Voice Over Work Via Social Media

Five of the most important words you can ask yourself when it comes to social networking are, who is in your network? Are all your Twitter Followers, Facebook Likes, Google+ Circles and LinkedIn Connections other voice over actors? 

“Building a network of voice actors is the social media equivalent of preaching to the choir.” Tweet This

Don’t get me wrong, there’s nothing wrong with having a network of peers. I follow and am followed by tons of voice actors and love engaging with them daily. However, other voice actors aren’t likely to be booking you for voice over work.

The secret to voice over social media success: Build a network of potential clients. Tweet This

Be Intentional About Building Your Network

Networking-Event-ConnectingWhen you’re building your network on whatever your social media platform of choice is, specifically seek out contacts that are working in your genre. If you’re all about voicing audiobooks, follow authors, audiobook producers, publishers. If you voice characters for video games, follow game developers and production houses that work on those projects.

Build a network of potential clients and engage with them consistently. Like or +1 their updates. Share their tweets. Comment on their blog posts.

With the right network, and by sharing the right content at the right times, you’re going to start reaching the right people with your message. And those people are much more likely to take advantage of your services.

For Comment: Have you booked work via social media?

 

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Add Demos To Your Linked In Profile

A couple weeks ago I wrote a post titled 5 Ways To Improve Your LinkedIn Profile. One of the tips I recommended was adding demos to your Experience section. Since that post, I’ve had a few people email to ask me how to do that. So I thought I’d write a quick post to show you.

Add Demos To Your Linked In Profile

The first think you need to do is access your LinkedIn profile and get it into edit mode.

linkedin-profile-screen-1

Once you’re in edit mode scroll down to the Experience section of your profile.

From there you’ll click the icon to add a link or upload a file. I’ve created YouTube videos for all my voice over demos, so I just add the links to those demos. You can do the same or you can upload actual files.

linkedin-profile-screen-2

After you’ve added your link or uploaded your file your profile will look something like this. There doesn’t appear to be a limit to the number of demos you can add. I currently have seven videos listed.

linkedin-profile-screen-3Let’s Link

Are we connected on LinkedIn yet? If not, send me a request. I’ll happily add you to my network. Check out my profile at ca.linkedin.com/in/marcscottvoiceover/

For Comment: Has LinkedIn generated work for you?

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