As voice actors and entrepreneurs, whether we like it or not, self promotion needs to be part of our business plan. After all, if we don’t tell other people about us and our services, do we really think anybody else is going to spread the word?
The problem is, most of us think self promotion makes us look like self-centred egomaniacs.
If it’s done wrong, it can.
So how do you do it right?
One Of The Best Self Promotion Techniques
One of the best techniques for self promotion that I’ve ever learned, on the surface, may not seem like self promotion at all. But I think that’s what makes it so great!
It involves asking one single question, “How can I help this person?”
Every client. Every potential client. Every colleague. Every person that reaches out on social media. Every individual that emails you. Each person that crosses your path.
Ask the question, “How can I help this person?”
Genuinely Seek To Help Others
When you genuinely seek to help others, it will change your attitude. Your outlook. Your life!
And the fact of the matter is, being genuinely helpful is arguably the best form of self promotion that exists.
You don’t need to try and sell your services to every person you speak to. You don’t need to make pitches. You don’t need to constantly pimp yourself out. You don’t need to broadcast your message 24/7 on every platform imaginable.
When you genuinely seek to help others, that will speak for itself and word will spread in the best possible way. By people you help telling other people how can you help them.
You won’t even have to do it yourself.