If you’ve ever checked out the pages on my site where I post projects I’ve worked on, you’ll notice that about 90% of them include some kind of client testimonial. Just a quick sentence or two from the client on my work and/or service.
A fellow colleague asked me the other day, “How do you get all those testimonials?”
How To Get Client Testimonials
Please understand that I’m not trying to be a wise @$$ with this response. But, frankly, the answer isn’t a profound as you might think or hope or expect. In fact, it’s actually quite simple.
Seriously. That’s all there is to it. If you want a client testimonial… just ask!
Earn A Testimonial
In my experience, a client is almost always willing to offer a testimonial… if you earn it! How can you earn it? Well, there are a number of ways…
- Provide exceptional service.
- Deliver on time.
- Deliver on budget.
- Do what you say you’ll do.
- Promote their video on your site.
In my experience, a client is almost always willing to offer a testimonial… if you earn it!
All of this stuff should be pretty straightforward. But sometimes it’s good to have that reminder. My history in the business tells me that if I take care of my client, my client will take care of me. A couple sentence testimonial is almost always something they’re willing to provide.
Are Testimonials Worth It?
Next to demos and samples of your work, which will, for the most part, speak for themselves, testimonials can go a long way to closing a deal with a potential new client who may be doing their research on you.
Think of it as references on your resume.
Are testimonials worth it? In a word… yes!
When potential clients can read direct quotes from other happy clients who have already worked with you, it might help convince them to work with you. It helps set their mind at ease, knowing they’re in for a good experience.
If it’s something you’ve thought about adding to your site or social media profiles but have never actually given it a shot… just ask. You won’t regret it!